to use a super expensive cream costing 500,000 won?” An Atomy product priced at 30,000 won beats a luxury item.
[Interview] Lee Hyun-sook, Managing Director of Kolmar Korea R&D Center, and Lee Eun-young, Director of Atomy Product Management Division
The Official Launch of Atomy Absolute Hydra Balm: Offering Moisture and Elasticity with One-Handed Application
Experience Moisture, Elasticity, and Lifting All at Once!Building on the success of Atomy Absolute Reset Balm, which has remained popular for its skin-resetting effects and targeted wrinkle care, Atomy is excited to announce the launch of the Atomy Absolute Hydra Balm in May 2024. This new balm is perfect for achieving fresh, moisturized skin throughout the spring and summer.
Atomy Absolute Hydra Balm is a stick-form skincare product designed as a high-content moisturizing collagen cream. It features 11 powerful ingredients that provide deep hydration, enhance elasticity, and deliver a lifting effect to the entire face. With excellent lifting and wrinkle improvement benefits, this innovative product is set to become a go-to for those seeking superior skincare performance and convenience.
Atomy Absolute Hydra Balm is enriched with a blend of essences, including blue lotus flower water, malachite, blue phytotein, HANP COL3, and hydrolyzed collagen, all working together to moisturize and cool the skin, especially during the hot summer months. It also features specialized ingredients for skin lifting, such as Absolute CellActive™ Code and Xanthan, a patented elasticity booster, to enhance skin firmness. With a total of 11 ingredients layered in 10 distinct layers, this balm strengthens each layer of your skin's barrier. Thanks to Aqua Powder Technology, it provides a fresh, light finish without any shine or stickiness.
Collasome Technology, which safely encapsulates elasticity-boosting ingredients in liposomes, making it easier for the skin to absorb them. This innovative technology enhances skin firmness from both the inside and outside, effectively targeting areas like the eyes, brow, cheeks, and double chin.
While the Atomy Absolute Reset Balm is a highly concentrated ampoule focusing on wrinkle improvement, the Atomy Absolute Hydra Balm is a deeply hydrating collagen cream that emphasizes moisture and elasticity, perfect for the spring and summer seasons. Both balms come in a compact stick form, making them easy to carry and convenient to use on the go.